Archive

Archive for the ‘recession’ Category

10 iphone apps money can’t buy

May 7th, 2009

Recently I’ve been looking for an idea for an iphone app to develop. Apple have announced they’ve had over 1 billion app downloads, which makes it a recession busting industry, and one that it’d be very nice to be a part of. Here are some of the ideas that didn’t make my final cut:

twitter iphone

twitterpunch

Ever wondered why you tweet pictures of your cat, tweet about the cost of organic food, or tweet about your social incompetence? Help is at hand, this app will punch you every time you twitter; not just when you do lame, naval gazing tweets.

iphone boat

boat

Useful if you are stuck on an island based reality tv show with 12 muppets and a conflict-baiting camera crew.

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Paolo Brands, downturn, marketing, recession

Eshop recession marketing tips

April 14th, 2009

man_laptopThought I’d post a few of my less-written-about ecommerce tips for your eshop. There should be some superfly marketing ideas here for even the most maveric eshop owner, all helping you maximise your business in this crappy economic climate.

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Paolo ecommerce, marketing, recession, strategy

5 business owner’s recession marketing genius

March 24th, 2009

recession-marketing-geniusI’ve been questioning some local small business owners and hearing how they are changing their products and communication methods, to retain existing customers and gain new ones, in this upside down economy. Hopefully, there will be some inspiration in here for you.

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Paolo marketing, recession, strategy

Futurology

March 2nd, 2009

ray-speaking-in-brusselsThis week I was fortunate enough to see the futurologist Ray Hammond speak. He used to live next door to Steve Jobs dontchaknow. He managed to cover pretty much the whole of life within 45 minutes from the past to the future, the local to the global and the real to the virtual.

He touched on the recession, which is why I’m mentioning him here, and he said a few interesting things:
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andy downturn, recession, the future